Today we’re going to dive into one of the single most important topics there is when it comes to building a successful business, and that is software…

Choosing the right software for your business is kinda like getting married.

It’s a massive decision that will serve as the foundation for your business, but if you end up making the wrong choice, and have to get a divorce from that platform and move to another one, it could literally destroy your company.

As you’ll hear today, choosing the wrong technology and platforms for my businesses over the years have literally cost me millions of dollars, and almost destroyed them

The most recent example of which is actually

When we started developing the platform, I made the wrong technology decisions, and it almost killed the company.

So today I want to help you avoid the mistakes that I’ve made, and to help us navigate these waters, we’re joined by James Guldan, the founder of

I’ve used James and his team for years to run all of my tech because they know the software platforms and tools that we rely on, inside and out…

Infusionsoft, Kartra, ClickFunnels, MailChimp, Zapier, DeadlineFunnel, EverWebinar… You name it, and these guys know it.

And the best part, is that they also understand marketing, and what we’re trying to accomplish as the business owner.

They get split-testing, tracking, optimization, opt-ins, upsells, and everything in between because they are actually building the funnels for entrepreneurs like myself, Frank Kern, Amazing Selling Machine, and many others.

This episode could literally make or break your business, so listen up, and please help me welcome James Guldan.