Have you ever wondered why you make the decisions with the best of intentions, that end up causing problems for you down the road?

Have you wondered why it can be so hard to stop bad habits and replace them with healthier ones?

Have you wondered why you tend to repeat the same choices, attract the same kind of relationships, or sabotage your success?

Well today you’re going to find out the answers to all of these questions and more with thanks to our guest and one of the smartest people I’ve ever met, Adam Lyons.

Adam has become one of the world’s biggest authorities on brain chemistry, and how affects the decisions that we all make on a daily basis.

And I have to say that this interview is absolutely fascinating because Adam is about to pull back the curtain and give you a behind the scenes look at the neuro-chemistry that’s driving our decisions and behaviors at a subconscious level.

All of the decisions that you make, and actions that you take are a result of your brain’s desire for five different chemicals.

We all know that smoking cigarettes and drinking alcohol are bad for your body over the long-term, and that they could even kill you, and yet people consume both on a regular basis?


Because that moment of consumption is triggering the release of a pleasure-based hormone like dopamine, which your brain is programmed to pursue.

So before you know it, you’ve cracked open that beer, and lit up that cigarette, even though you’ve told yourself that you’re going to stop.

Maybe you constantly spend all of the money you make, and saving has always been a challenge for you.

Well that’s because you’re brain is getting pleasure every time you buy something. It’s basically a little crack addict that constantly needs another hit of that chemical, and before you know it, you’re on Amazon once again, and hitting the buy button.

Once you’re aware of why your brain does this, you can start to short-circuit and reprogram this pattern, which is the key to making better decisions in every area of your life.

This is one of those episodes that can have a dramatic impact on your life moving forward to get ready to take some notes, and please help me welcome Adam Lyons.


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