Today’s guest needs no introduction… He is the Michael Jordan of Skateboarding, and a man who has single-handedly, been the torch bearer for the sport around the world, for more than 35 years.

When you think of skateboarding, there is only one name that comes to mind, and that is Tony Hawk.

So how did he do it?

How has Tony managed to become a timeless brand, and build a life-long legacy without falling from grace, as so many celebrities eventually do?

Well today we’re going to find out, and we’re going to get personal…

As you’ll hear, Tony’s made his fair share of mistakes along the way as he’s had to learn to deal with fame, shady business partners, and what it takes to be a true partner in a relationship after multiple marriages.

We’ll talk about fatherhood, money, and what’s in store for the future as he attempts to introduce the next generation of kids to skating both in the real world, and digital.

Speaking of building a brand, make sure you head to the class with Ron Lynch called, “How to Write a Creative Brief For Your Business…”

What Ron’s going to teach you in the class is how to define and create a legendary brand using the same process he used to help Go Pro, define theirs.

It’s an incredibly rare chance to learn this skill set from a man who’s helped companies like Go Pro and Samsung, sell billions of dollars worth of products.

Resources:

TonyHawkFoundation.org
Follow Tony on Instagram | Youtube | Twitter | Facebook

Music:

Music by:Showdown (feat. IMAN)
Song:Freedom